Do you want to start a blog? Here are 12 things that I want everyone to know before they start blogging.
15 years ago, on 23rd October 2003, I set out to become a blogger. I had no idea that years later, I would have turned my hobby into a full time job. I have already written about my journey into Blogosphere here. Today, I am writing for those of you who have asked me about Blogging and shown interest in wanting to start a blog themselves.
So you want to be a blogger? Here is what you should know.
What is a blog?
When I first started blogging, blogs were called as a weblog and that is what they really were – a log of thoughts on the web. Bloggers wrote about their life, their daily struggles, ideas they had, intellectual discussions and debates. They were budding writers, amateur artists and some professionals too! There were scientists, students and mathematicians! Weblogging was their platform for ideas that they wanted to share with the world.
We used it to practice what we learnt at school, we shared our crafts and passion or stayed in touch with loved ones through it and then some more.
There was only one rule to weblogging – the blog be updated regularly. (That rule still holds.) The more popular blogs were those that were updated frequently. People were really that crazy enough to update them every few hours too… but then google became intelligent and bloggers tired off their hobby blog and started to slack off.
Most of those bloggers quit but then some smart ones saw a future in their hobby… They played it right, learnt the ins and outs, taught themselves and their readers about the internet and their skills. Those that pursued became Problogger and Neil Patel. The rest of us either retired or we didn’t ‘see it coming’.
The reality to blogging that most new bloggers don’t realize is that blogging is not all fun and glamorous. There is a very hardworking person behind it who spend days and nights chipping away at the rock to create the gem.
12 Things to Know BEFORE you start a blog
Here are 12 things to consider before you type that first post.
1. Readers don’t magically appear.
So you have put in all you have got and written a stellar post. It has great pictures, awesome quotes, some amazing details and you have managed to be funny too. Fantastic! But… so far in 2 days, there have been only 5 visits on it. 3 of them are yours and the other two are your best friend and your sister in law. You wait three more days and after 29 visits, you still don’t get any comments. What are you doing wrong, you wonder. Where are all those readers?
Umm… that’s the reality. Readers won’t magically appear. Somebody (like Google for example… or Facebook…) will have to send you the traffic. Google will only find you if their robots can find your content. So… you will have to SEO your content. Optimize it for the google bots to read you.
2. People won’t magically fall in love with you.
3. There will be haters.
4. Blogging is never a part time job.
Post to Facebook 3 times a day, twitter multiple times, pin on Pinterest , other social media, interact with your audience, think about what to write about next… take pictures… get them to look good… how many hours can you take out of your day for blogging?
5. You won’t always have things to write about.
6. You will not sell your product like hot cakes.
7. Brands will not send you free stuff.
8. You will not know how where to make money from.
9. Your blog will not look beautiful all by itself.
First you will try to do it yourself, then you will hire people and then you will delete it all. You will buy themes that you don’t like. Even stay up for hours trying to understand one line of code. The logo isn’t right. Two column or no column..? How you wish it was easy as just painting it all with a brush!
10. You will tire off blogging and will want to quit.
There will be tears. Yes. It has happened to too many of us. You will think about quitting.
11. Keeping a blog is expensive.
12. You will have to do courses, read books and train hard to keep your hobby alive.
That’s 12 things to know before you start a blog.
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